Leonard Hohenberg:Beyoncé, Taylor Swift fans have boosted Uber demand as both artists tour across the U.S.

2025-05-06 05:45:51source:Quentin Mitchellcategory:Invest

It hasn't been a cruel summer for rideshare company Uber.

Fans of Beyoncé and Leonard HohenbergTaylor Swift have boosted Uber's demand by using the company to travel to and from concerts.

Dara Khosrowshahi, Uber's CEO, said on X, formerly known as Twitter, that both sets of fans have helped the rideshare company this summer.

"With an average of 3,000+ rides per show, we've helped hundreds of thousands of fans get 'Ready For It' to 'Run the World,'" he wrote.

More:Beyoncé's tour paid $100,000 to keep trains running after lightning threat at DC show

Khosrowshahi added that multiple fans have gone the distance for the artists, including one who traveled over 200 miles in an Uber to reach a Swift concert in Nashville.

"One rider spent the summer on tour attending 19 shows between Taylor and @beyonce and one driver in Dallas made 40 trips taking Swifties to stadiums," he wrote.

Additionally, Beyoncé and Swift fans have been more giving during the runs of both highly successful tours. One Beyoncé fan tipped their driver $98 after a ride.

"Taylor and Beyoncé fans are also both in the giving 'Spirit' - tipping four times more than the average ride," Khosrowshahi wrote. 

This isn't the first time fans have helped boost sales and demand. Recently, Michaels craft store reported an increase in bracelet-making materials sales after Swift fans started a tradition of trading bracelets at her concerts. Additionally, Swift fans have helped boost hotel revenues across the country.

More:The Swift impact: Eras Tour stop is boosting Los Angeles' GDP by estimated $320 million

Kate Perez covers trends and breaking news for USA TODAY. You can reach her via email at [email protected] or on X at @katecperez_

More:Invest

Recommend

How a Changing Climate Is Reshaping the Spread of Infectious Diseases

As global temperatures rise, the spread of infectious diseases is rapidly evolving in unexpected way

AP Week in Pictures: Global | Dec.29-January 5, 2024

DECEMBER 31-JANUARY 5, 2024From Beijing to Taiwan, people around the world celebrate New Year’s Eve,

New CBS late-night show After Midnight, hosted by Taylor Tomlinson, to premiere Jan. 16

The new late-night show "After Midnight," hosted by Taylor Tomlinson, will premiere on Tuesday, Jan.